The Rotary Club of Fort Worth South is turning to Tarleton State University public relations students to attract new members. The challenge for Tarleton PR students is to rebrand and help raise awareness about Rotary and the local club’s community service projects. Dr. Sarah Maben’s 15 public relations students are working through a strategic campaign process that involves primary research, planning and creative efforts. If the Rotarians like the proposals, Maben is hopeful the students can produce the campaigns and evaluate their effectiveness. They’ll make their initial presentation at the club’s weekly meeting today.
Source: Local News